Full brand identity for Halo-halo

Halo-halo is a Tagalog word which literally means “mix mix”, a popular Filipino dessert.

Inspired by this concept, Allan and Mei recently launched their new e-commerce site offering a mix of curated products from the Philippines for the Filipino community in Australia and their Aussie friends.

They asked for a fun, light-hearted brand, appealing to both their young audience and parents alike. Take a peek of their brand identity package below including suggestions for their website and social media.